Thursday, 23 August 2018

Must Known facts about Social Media for Businesses


Nowadays Social Media has a huge impact on our day to day life. In an average people get involve their maximum time to connect with Social Media. Social Media has brought the world closer in no time. Using social media for business growth is the need of today’s competition and the information proves that the proper social media strategies are necessary for sure. Here Social Media Marketing (SMM) plays a vital role while advertising any website or business.

1. The total size of the audience you can reach :

The population of the world is 7.6 Billion right now and the Users involved in using the Internet is around 47% which we can consider as a great percentage. 91% of the retail businesses or brands useless social media channels. In 2015 Social media networks have been getting huge income through advertising of businesses which is around $8.3 Billion. Digital Marketing Companies are in demand as it becomes necessary to advertise any business.

2. Facebook Marketing is on top :

For social media, Facebook represents huge potential market growth. Due to this, it becomes very difficult to stand in that crowd and compete for all. If we go through the statistics of Facebook users worldwide there are around 2.23 billion monthly active Facebook users. So it is clear that Facebook should be on priority at the time of Social Media Marketing and it is too huge to ignore.
Targeting the audiences is much easy on Facebook Marketing. Facebook attracts more audience as the young crowd and they spend more time on Instagram, Snapchat, and Twitter. So businesses can use perfect tools like Audience Targeting which Facebook advertising provides to target more suitable audiences.

3. Twitter Plays a vital role in Advertising :

In average monthly active users on Twitter is around 255 million which is again a great digit to use fo digital marketing. And now the second interesting fact is, Twitter hosts an audience of 78% within an hour which looks forward to a response to a complaint to a specific brand.
There is the main role of hashtags in twitter which performs well rather than posts without hashtags.

4. Advertising Power of YouTube :

YouTube is now in the race of 1.8 billion users every month and also reported as 40 Billion views in an average. Around half of those views are from mobile. Advertising on YouTube is a great idea as users from all age group as well as from different role uses it frequently. So it is a best practice to use Youtube for Social Media Marketing.

5. Very famous Instagram :

There are around 1 Billion monthly active users of Instagram. Instagram becomes famous in today’s era and used by almost all youngsters. For all users around 75%, users do follow the links provided by advertising and use it to buy any product or go through particular websites. So advertising on Instagram is Practically useful to gain audiences in Social Media Marketing.

6. Visual Content :

Visual Content gives great impact while gaining audiences as 90% or more people will prefer video or any image related to advertising. So how attractive your image or video is, plays an important role. 41.5% of total businessman work on iconography and visual content advertises.

7. Search Engine Optimization :

These marketing strategies become greater when coupled with SEO strategies. That’s why the latest trends lean more towards the integration of digital marketing and SEO techniques. If the trend continues, it won’t be long until the two merge together.
Businesses in the past thought SEO was enough to gain an online presence. But with the growth of social media and mobile devices, it now takes more than that to reach your market. To become more competitive, you need to use digital marketing alongside SEO strategies.

8. Attractive Web Design of Business :

Last But not the least Website Designing plays an important role in any business. Customer or viewer should stick to the particular website to get great output. How attractive your website is and to what extent it is user-friendly matters a lot. Many Website Design and Development companies work on it to make it user-friendly and attractive.

So, All of the above Social Medias are helpful in advertising and campaign of your business. It’s on you how efficiently you use that median to increase business.

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